Service design’s core mission

It is a terrible thing to be prevented from giving what you were born to give, and, instead, to be forced to give what you don’t have.

It is the gift of gifts to give what you were born to give to others who need and value it, and, in exchange, to receive what you lack but badly need.

And one of our greatest needs is to give.

The mission in the heart of service design, buried beneath mechanical rubble and organizational slime, is a holy thing.

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